Sappy packaging annoys the hell out of me.
What is sappy packaging, you ask. It’s the box or wrapper that features one or more models who are trying to get you to buy a product by giving unrealistic expectations. If the models could speak, what do you think they’d say?
It’s a little tough to explain, but I think you’ll catch on quickly by looking at the following examples:
BECAUSE WE ALL WANNA BE SOME EURO DUDE
THAT POPOUT HEART ADDS A SUBTLE TOUCH
YOU, TOO, WILL LOOK LIKE A RUSSIAN SECRET AGENT
SO ELEGANT, YOU’LL WANT TO WEAR LATEX TO THE BALL!
ANY MINUTE NOW, SHE’S GONNA SMELL IT!
THANK GOD I HAVE A 725EX SERIES ENGINE!
IT WILL BE IN THE CARPET, THE SOFA CUSHIONS, EVERYWHERE!
CALMLY PROCEED TO THE NEAREST EXIT